i have always believed that things of great value takes time to grow and much like my blogging career, i knew then that it would take a lot of time and effort to reach the kind of quality, readership and engagement i have longed for. till now, i am still working my way to be better and to be stronger at it, keeping myself inspired and inlove with what i do every single day. it took me years to develop the kind of numbers i have now. for my name to even be known. and, although i have always lived in my own little bubble, it is hard not to notice the rise of the so-called insta-famous and how so many people are rushing to get into the limelight by buying their way with followers. and out here in dubai – it is all about the numbers baby.

things of quality have no fear of time…

what are your thoughts on this? do you care about the numbers and statistics? do you care if you are really reaching out to the right audience and market? and do you care if you are really posting something of value that produces real engagement from readers?

is blogging and social media really all about rushing to rise up to the top?!


photography by princess lovella

time has always been very important to me and i treasure every moment i have spent on the blog, year after year, learning my way through things and growing with each experience and adventure. its not about the numbers. it will and always be just about a passion for sharing my personal style. now, as i wait to read your thoughts, let me give my UAE readers a little love as we come near to the end of ramadan. i will be giving away one beautiful ANNE KLEIN watch this eid so simply leave your name along with your email address on the comments below for a chance to have a piece of my time. deadline of entries will be on or before 30th june 2016, midnight.

ramadan kareem everyone!

wearing mango top, old navy culottes, ginger sunglasses from namshi, michael kors bag, mules from namshi and anne klein watch

wearing new look top, zara jeans, mules from namshi, ginger sunglasses from namshi and anne klein watch

wearing new look top, splash skirt, charles & keith heels, ginger sunglasses from namshi, giorgio armani clutch and anne klein watch